COGEBANQUE is looking for inspired innovators, self-driven and highly creative personalities to collaborate with the bank in taking it to the next level of success. If you feel you have what it takes, we would like to hear from you.
Interested candidates will send their application via email at jobvacancies@cogebank.com by or before 12th January 2019 marking the subject as "The Job You Are Applying For". Eg: "Marketing and Branding Officer"
JOB TITLE | WHAT YOU NEED TO HAVE | WHAT YOU WILL DO | 1. Marketing and Branding Officer
Job summary |
General and Behavioral
– Excellent oral and written communication – High level of creativity and innovation – Good planning and organisation skills – Excellent analytical skills – Good problem solving and analysis – Excellent relationship building and networking – Cost, project and risk management – Social media skills and tactics Education & Qualification
|
Marketing
– Plan, and execute marketing strategies and activities to establish and maintain brand presence in the market – Develop effective product positioning in the market – Conduct competitive strategic analysis, consumer segmentation, and consumer insight development – Brief and train sales personnel – Launch and oversee advertising and media planning – Develop and implement a social media marketing plan – Delivering events on time, within budget, that meet (and hopefully exceed) expectations. Branding – Coordinate activities of specialists involved in the brand positioning of the products – Undertake package development strategies. – Manage brand application and usage in a standardised manner across all communication points; Branded items, trade tools, Stationery, Print media, Outdoor advertising, TV and Radio – Attend marketing meetings – Organise Bank events |
Only shortlisted candidates will be contacted!
Done at Kigali, on 31st December 2018
Cherno Gaye
Managing Director